Just some of my thoughts, and something that is always in my conscious. Communication… its simple, isn’t it…

Images paint a thousand words as they say, and there is no doubt that the role of selling is evolving, it’s just not what it used to be 10/20/30 years ago.

In his acclaimed study “The Iceberg of Ignorance”, consultant Sidney Yoshida concluded: “Only 4% of an organisation's front line problems are known by top management…

I had just assumed this was all taken for granted. Based on some of my recent discussions with colleagues & friend it seems not.

Part 1 - Story Telling

Part 2 - Basic Sales Hygiene / Transparency

Part 3 - So what if there’s a problem “Houston” & Wrap Up